SEO Audit
The first step of every successful SEO campaign
SEO Audit?
SEO audit is the process of evaluating a website’s technical state, structure, content, usability and SEO performance. It also involves market research & keyword planning, and it’s main purpose is to provide a comprehensive overview of the website’s online presence.
01
Analysis
Discovering the SEO related issues of the website and grading the online presence.
02
Research
Researching the competitors and finding the most suitable keywords to target.
03
Overview
Creating a summary of the audit process to understand the connections between the issues.
04
Planning
Creating an action plan, that focuses on fixing the issues and improving the website’s online presence.
Why do you need an Audit?
Running an SEO audit and having an overview of your website’s online presence is the first step of the actual SEO campaign. We do this to gather data about your website and to gain a better insight into the starting situation.
Trying to do SEO without an audit completed is like trying to solve a problem without knowing the problem itself, so it’s pretty easy to understand why the audit is an indispensable part of the process.
What's included?
Website Analysis
Performing a detailed analysis of your website, in order to find all the existing issues, which are negatively impacting the online presence of the site. Without this analysis, running a successful SEO campaign is basically impossible and the external optimization positive effect can literally be reduced to zero.
The created website audit will include the following:
- General domain info
- SEO metrics
- Meta tag and description errors
- Loading speed
- Site code issues
- Usability issues
- Social media impact
- Crawl-ability
- Link analysis
- Keywords analysis and density
- etc…
Keyword Research
Performing an in-depth research to find the most suitable search terms for your niche. We’ll start the process by analyzing your business profile, product/service and target audience, in order to fully understand the purpose and ideal functioning of your website.
As the next step, we’ll gather a large list of potential keyword options and list the following details about each search term:
- Search query
- CPC Score
- Monthly search volume
- Keyword difficulty (competition level)
- Current Ranking
Then, we’ll begin to trim the list by removing the keyword options which aren’t suitable (ex. low search volume, high competition level, etc). Once the filtering is done, we’ll be left with a list of relevant, profitable search terms, that are ready to be targeted.
Competitor Research
Running a detailed, profound analysis on your must successful competitors, in order to find their strengths and weaknesses.
The analysis will include the following:
- General domain info
- SEO metrics
- Meta information
- Targeted keywords
- Keyword rankings
- Estimated traffic
- Content analysis
- Backlink sources
- Anchor texts
- etc…
The created analysis will help us to understand the strategies used by the most successful competitor websites and to outrank them.
Backlink Report
Running a Backlink analysis, in order to find all the indexed backlinks pointing to your website.
The analysis will include the followings
- Source URL
- Anchor text
- Target URL
- Type (DoFollow or NoFollow)
- Domain authority of the Source domain
- Page Rank of the Source domain
- Alexa Rank of the Source domain
- Date (First seen)
The created analysis will help us to get a detailed view of the already existing backlinks of your website and to coordinate the Backlink building process accordingly.
SEO Audit Packages
Basic
-
Basic Website Analysis
-
5-10 Keywords
-
1 Competitor Research
-
Backlink Report
-
5 Days
Advanced
-
Full Website Analysis
-
10-20 Keywords
-
2 Competitor Research
-
Backlink Report
-
Explainer Video
-
10 Days
Premium
-
Full Website Analysis
-
20-30 Keywords
-
3 Competitor Research
-
Backlink Report
-
Explainer Video
-
20 min Consultation
-
15 Days